Strategic
According to the company, the opening fits into a global strategy whereby SAP sets up experience centers in various cities. In addition, the center offers a fixed location for design thinking sessions and prototype development. SAP will also organize various events in which a specific technology is always central.
Mayor Jack Mikkers of Den Bosch opened the SAP Experience Center. According to him, it is an important addition to the city. He states that data and technology contribute to a safe, livable city and a higher level of well-being of its residents.
Source: SAP The Netherlands