Green screen or LED Wall? How to choose the right background for your video studio

Knowledge article

As a communications professional, you want your own video studio. But as soon as you have to choose between a green screen, static background or LED wall, the confusion begins. Which choice really suits your organisation?

The studio that no one dared to use

Recently our colleague and Business Constultant Jacqueline Borremans sat down with a customer. Two years ago his organisation invested in a professional green screen video studio. 
“We thought: modern, flexible, unlimited options,” he said. “But in reality? Nobody dared to use the studio. The lighting in complicated. You always see green edges. Every recording takes hours. For important videos, we still hire external studios.”

Jacqueline helped his organisation switch to a static background using existing equipment:
“Best decision ever to switch to a static arrangement. Now, our team makes content weekly. The quality is consistent. And everyone can use the studio independently.”

This story perfectly illustrates the problem. On paper, green screen sounds like the winner: unlimited backgrounds, modern look, maximum flexibility. But in practice, other factors determine whether a recording studio is actually used.
The difference between a successful and unsuccessful investment?
The focus on user-friendliness rather than technical capabilities.

In this article, you’ll discover:

  • The difference between the 3 studio sets
  • When green screen does not work
  • How a static studio makes your team more independent
  • And when an LED wall is worth the investment

By the end of this article, you will know exactly which setup suits your team to avoid frustration and a bad purchase.

Green screen, static background or LED wall: what’s the difference?

Before you can make the right choice, you first need to understand what each option means in practice.

Green screen

  • Green background that is digitally replaced
  • Perfect lighting is crucial for good quality
  • Often requires post-processing and technical knowledge
  • Flexible in background choice
  • Less suitable for spontaneous recordings and content

Static background

  • Fixed, physical background with a professional, branded look
  • Plug-and-play: press the button and you’re ready to go
  • Instant live streaming possible
  • Anyone can use it without training
  • Consistent quality, always the same result
  • Optional: display/screen for themed content per recording

LED Wall

  • Seamless LED panels that can display any image
  • Real-time background changes without post-production
  • Premium TV studio look and feel
  • Requires an operator and content development
  • Technically complex but without green screen issues

The main difference lies in ease of use and accessibility.
With green screen, you need to learn the technology; with an LED Wall, you need expertise.
With a static studio, your team can start business communications through video tomorrow.

Why green screen often doesn’t work (and when it does)

Green screen seems like the logical choice: flexible, modern and offers unlimited possibilities. But in practice, many organisations encounter the same problems.

The lighting problem
A green screen requires perfect, even lighting. Shadows? Green edges. Uneven lighting? The result looks amateurish. You need professional knowledge to do this properly.

The usage barrier
With green screen, there’s no such thing as “quickly recording a video”. You have to control the lighting, check the camera settings, pay attention to clothing (no green!) and then edit the footage. This really raises the barrier.

The skill issue
Your team must be able to work with editing software and know how keying works. Without this knowledge, the results will be disappointing – and no one will use the studio.

The time investment
Every video requires extra time. Setup beforehand, monitoring during recording, post-production afterwards. Creating a five-minute video can easily take an hour. Which makes spontaneous corporate communication with video practically impossible.

When green screen does work
Green screen is the right choice if you:

  • Have a dedicated operator
  • Have a team with video experience
  • Have time for post-production per video
  • Need regularly changing backgrounds

However, this is not the case for most organisations.

The static solution: why simplicity wins

A static video studio solves these problems by taking a fundamentally different approach.

No more barriers
Press the button and you can start recording immediately. No technical knowledge, no setup time, no post-production. Everyone in your organisation can create content independently – without the help of IT or video experts.

Consistent quality
Every recording looks professional. The lighting is perfectly adjusted in advance and the cameras are well positioned. This ensures a consistent result.

From idea to video in minutes
Does your CEO have a message? Walk to the studio, press the button, done. Ideal for organisations that want to respond quickly to current events or share short updates.

Go live instantly
Livestreaming, webinars with Q&A, real-time communication – everything is possible instantly. What you see is what you get.

Add variety with a display
Want some variety? Add a display behind the speaker. Show visuals or themed images for each recording. This allows you to combine simplicity with variety, without the complexity of a green screen.

LED Wall: when is this option useful?

LED Walls are the premium solution often seen at large organisations and television studios.

What makes the LED Wall different?
An LED Wall combines flexibility with ease of use. You can adjust backgrounds in real time without post-production. Moving visuals and dynamic settings make your videos impressive.

When an LED wall is the right choice
An LED wall is interesting if you:

  • Regularly produce live content
  • Want different backgrounds for each broadcast
  • Have a dedicated studio team
  • Consider premium brand image important
  • Develop content that utilises the possibilities

Why most organisations don’t need this
An LED wall is impressive, but often overkill. You need expertise to operate it and sufficient content volume to justify the investment.
For most organisations, a static video studio with a display is sufficient – simpler, more efficient and easier to use.

Your evaluation tool: which solution suits you best?

Want to know which solution suits your organisation? Ask yourself these questions.

About how you work

  • Do different people in our team make videos?
  • Do we want to be able to respond quickly to current events?
  • Is it important that everyone can use the studio themselves?
  • Do we mainly create similar content with a consistent look?

About your capacity

  • Do we have time for post-production per video?
  • Is someone with video editing knowledge available?
  • Can we invest in training for the team?
  • Do we have a dedicated studio operator?

About your content

  • Do we need to be able to stream live?
  • Do we create different types of content that require different backgrounds?
  • Is variation in background really important for our message?
  • Do we want to be able to produce content on a daily basis?

If you mainly answer “yes” to “About how you work” → A static background is your solution

If you mainly answer “no” to “About your capacity” → Green screen will not be used, choose static

If you want variety but don’t have time for post-production → Static background with display

If you say “yes” to everything and produce live content on a daily basis → Consider LED Wall

From theory to practice: what really works?

The difference between green screen, static background and LED Wall is not about which technology is best, but about what really works for your team in daily practice.

Green screen offers flexibility – but only if you have the technical skills and time to utilise that flexibility.
LED Walls are impressive – but require expertise and budget.
A static recording studio offers what most teams need: recording professional videos immediately, without barriers or training.

Still want variety? Add a display. This allows you to combine ease of use with flexibility, without complexity.

That’s why at AVEX we focus on studios that your team will actually use – not the most advanced technology, but the solution that empowers your people.

From doubt to certainty: choose the studio that really works for your team today

The difference between a studio that is hardly ever used and one that delivers value every day is not about technology. It’s about ease of use, ownership and trust.

Where technical complexity often leads to stagnation, a well-designed studio setup ensures independence, speed and consistent quality.

That’s exactly why we at AVEX help organisations choose a solution that suits their people, not just their equipment.
Whether it’s a static background, green screen or LED wall –together we ensure that your studio doesn’t remain an expensive space, but an active communication platform that works.

👉 Next step

Schedule a meeting with Jacqueline or one of our other studio specialists. And talk to AVEX about your most suitable background and studio choice.

Would you like to discuss your most suitable background and studio choice with AVEX?

Make an appointment with us today.

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